We specialize in IT solutions for small newspapers. But we can also improve your newspaper’s content and design through on-site or remote coaching. Real results at a price you can afford.
BETTER BY DESIGN
With more than 25 years of experience in the South Carolina newspaper industry as an editor, writer, designer and IT manager, Pete Martin knows newspapers and specialty publications — and the technology behind them. Now, Pete brings his expertise to TechGraphics to help other newspapers. He and the publications under his leadership have won numerous awards for writing, editing layout, photography and graphic design from the South Carolina Press Association and the Parent Media Association. While editor, the Tribune-Times newspaper in Greenville County won the South Carolina Press Association’s General Excellence Award five years in a row. Upstate Parent magazine, serving Greenville-Spartanburg parents and families, received numerous awards year after year for its content and design.
Perhaps more importantly, under his editorial leadership, these publications produced content that worked and that allowed them to be profitable year after year. And, as custom publications editor for The Greenville News, he led all editorial efforts to produce yearly guides for chambers of commerce across Upstate South Carolina.
Pete has led design seminars for the South Carolina Press Association and the Blacksburg, Virginia, Chamber of Commerce; directed the design track for the Parent Media Association’s annual meeting; and consulted other publications, including the Gulf Coast Media Group, on writing, photography and design. He has also led redesign efforts for newspapers, and worked with the Gulf Coast team to redesign and relaunch the weekly Baldwin People supplement.
Brenda Minor, an accomplished, award-winning designer for The Greenville News, the Tribune-Times, The Westmoreland News, Upstate Parent magazine and other periodicals, is available for ad-production consulting and design services. She is also able to assist with larger-scope advertising campaign efforts and work on overall newspaper, magazine or special products designs.
Brenda and Pete have worked together at The Greenville News and the Tribune-Times, as well as on other projects.
WHAT WE OFFER NEWSPAPERS
We can help your newspaper see real improvements in content and design. We offer:
- Coaching for writers and editors, including on-the-job mentoring and shadowing
- Photography coaching, including on-the-job mentoring and shadowing
- Story/content budgeting workflows
- Design training (product layout), including software use, color calibration and toning
- Product redesign
- Custom publication guidance (chamber guides, special sections and non-newsprint “glossy” sections)
- Technical services, including full computer/IT support with deep knowledge of newspaper workflows
- Online and social media guidance
Brenda Minor, an accomplished, award-winning designer of ads, newspapers and publications. She is available to assist with larger-scope advertising design and ad-campaign efforts.
TechGraphics also offers design and prepress/file preparation services and consulting. If you need something designed for web or print — whether it’s a single ad or entire publication — our team can handle it. We have experience conceptualizing and designing newspapers, newsletters, magazines, advertisements, brochures, corporate collateral, direct-mail marketing materials and more.
Print and Mail Services
We also have partnerships with printers to get our customers great pricing and competent add-on services such as variable-data mailing, bulk mailing and email marketing services. Contact us today to find out how we can help your newspaper or business.
As a newspaper owner, publisher or editor, we know your budget is tight. Maybe you can’t afford to hire another writer, editor or super designer. Maybe you’d like to redesign your publication or help your writers generate more content. We can help. We can coach your writers, edit your copy and design your pages. We’ll show your photographers how to tone photos to look better than ever. We can fix your computers and maximize your IT investment. Think of us as part of your staff — but not part of your payroll.
We can provide your company with award-winning conceptualization and design of newspapers, magazines, advertisements, brochures and more. We can generate the content, too. We have extensive experience in layout, design and prepress, so we can make sure your file looks — and prints — great. We use Adobe Creative Cloud, but also know QuarkXPress. We also offer scanning, color correction and file preflight services, and conduct seminars, training and consulting in layout, prepress and design.